Why Bilona Ghee (A2 Desi Ghee) is So Expensive

Introduction

Bilona ghee is a special type of clarified butter that is becoming popular worldwide. Made from the milk of South Asian cows, it is hand-churned using a traditional tool called a bilona. This ghee can cost more than three times the price of regular ghee made in factories. But what makes bilona ghee so unique and expensive? Let’s explore its qualities and the reasons behind its high price.

What is Bilona Ghee?

The Traditional Making Process

Bilona ghee is produced using an ancient method that requires time and skill. The process starts with churning milk for a long time, and it must be done continuously. If there is even a short break, the ghee can become ruined. Unlike industrial methods that use machines, bilona ghee is made by separating curds and whey, much like cheese.

Time and Care Needed

Making bilona ghee is a labor-intensive process. It takes about 30 hours to produce just 1 kilogram of ghee. The process begins in the early morning, where a good pot is chosen for the task. The sound of the pot is important; a quality pot will ring clearly, while a low-quality one sounds dull. This pot is essential for the entire process.

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Culturing the Milk

After heating the milk all day, it is allowed to cool overnight. A starter is then added to help ferment the milk. This fermentation helps the ghee develop rich and complex flavors. Afterward, the bilona is used to churn the milk and separate the butter from the buttermilk.

Why Is Bilona Ghee So Expensive?

High-Quality Ingredients

Bilona ghee is made from the milk of indigenous South Asian cows, often called desi cows. These cows produce about 10 to 12 liters of milk each day, which is less than industrial cows. However, the milk from desi cows is of much higher quality. It takes over 20 liters of milk to make just 1 liter of ghee. This high ratio of milk to ghee increases the cost.

Benefits of A2 Protein

Bilona ghee is often labeled as A2 desi ghee. The “A2” refers to a specific type of protein found in the milk. Milk from desi cows contains only A2 beta-casein, which studies show is easier to digest for many people, especially those with lactose intolerance. This nutritional benefit adds to the ghee’s appeal.

The Growing Market Demand

An Expanding Industry

The global market for ghee reached $49.2 billion in 2022 and is expected to grow to $73.5 billion by 2028. Even with the higher price, the demand for bilona ghee keeps rising. Many consumers are willing to pay more for its quality and health benefits. The biggest orders for bilona ghee often come from cities far away from the production areas, highlighting the growing interest in traditional food products.

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Cultural Importance

For many customers, the distinction between A1 and A2 ghee is not just about nutrition; it is also about cultural significance. In Ayurvedic traditions, A2 ghee is viewed as healthier and more in line with traditional diets. This cultural aspect drives even more demand for bilona ghee.

Conclusion

Bilona ghee is not just an ingredient for cooking; it represents a blend of tradition, care, and quality. The time-consuming process, the use of high-quality milk from desi cows, and the cultural importance contribute to its higher price. As awareness of its benefits grows, bilona ghee continues to be recognized as a top choice in culinary circles around the world.

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